Oct. 10, 2022

Tom Lawson of Straight Up Stairs: Pricing, Innovating, Sobriety

Tom Lawson of Straight Up Stairs: Pricing, Innovating, Sobriety

“If you’re gonna do something, do it right.”

Most of you already know that Tom Lawson is a straight shooter and in this new podcast, we talk life lessons in many capacities.

We head straight into billing for experience and not time. We got their from a previous conversation with Brant Taylor @thetoolhacker where the jist was the ole “potential client doubting our price”. What and when to charge? It’s there!

Part of this process is instilling confidence. We 100% agreed on this one and shared some experience.

Tom’s rocketed to incredible heights in a short period of time. He may have had valuable industry experience under his belt that helps him focus on his craft, but alcohol stood in the way. It wasn’t an easy ride, but the man is in control and he knows what matters to him.

The education system didn’t suit Tom, so he chose the trades. That’s surprise coming from this country boy who has been inventing and teaching himself the ropes since age 7

Today, “standards”, #tomlawsonstyle!

So, how do you instill confidence? That’s my question to you.

If you could do anything in life, what would it be? That’s Tom’s question to you all.

Please answer one or both in the comments below.

Please save this post so you can come back and share your thoughts after you hear the pod and/ or share this pic and quote in your feed to help spread the word about the pod.

If you don’t already follow @thecontractinghandbook podcast, do it now to get more advice or insight from your peers and hear the stories about how we all got here and follow.

The Contracting Handbook podcast is all about the builders and skilled tradesmen and tradeswomen in the construction industry from all over the world. Here you’ll meet the tradespeople who took a leap of faith from working their craft to running the own construction company. You’ll meet people who left lucrative careers to enter the trades. For newcomers to running a construction business, there is a ton of advice on “how to” run your contracting company. For established contractors, you get to meet other industry leaders and get behind the scenes of their business and stay up to date with industry change. Mike Knoche, your host, keeps the conversation interesting. He’s been operating his contracting business for over 15 years in the oddly wonderful, Fairbanks, Alaska. Mike’s philosophy is “we are all experts in how we build where we live, but the business basics and business management are universal”. Join us for this global conversation on operating a construction company, mental health, cool projects, and construction industry progress.


Host: Mike Knoche

Website: The Contracting Handbook

Instagram: @thecontractinghandbook

Venmo: Mike-Knoche-1



Guest: Tom Lawson

Instagram: @straight up stairs